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Posts Tagged ‘books’

SUNDAY INSPIRATIONS: A novel can be anything it wants to be…

Sunday Inspirations. Send us your favorite quote, image, poem, idea … anything that has been helpful or inspirational to your writing process. If we love it, we may use it as is, or take the inspiration and modify it in some way. Give us a link to your website or blog and we’ll be sure to give you credit! Email inspiration@writemarketdesign.com or post your suggestion in the comment section below!

Here’s today’s inspiration: “No one says a novel has to be one thing. It can be anything it wants to be: a vaudeville show, the six o’clock news, the mumblings of wild men saddled by demons.”

novel can be anything quote

Laura

__________________

We welcome and encourage your thoughtful, courteous comments below.

__________________Anatomy of a Book Launch

If you’re getting ready to launch your book and would like help to put together a successful event, download my free special report: Anatomy of a Book Launch. Then CALL me at 602.518.5376 to schedule your complimentary 15-minute consultation. It’s never too early to begin planning!

__________________

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SUNDAY INSPIRATIONS: Easy reading is damn hard writing…

Sunday Inspirations. Send us your favorite quote, image, poem, idea … anything that has been helpful or inspirational to your writing process. If we love it, we may use it as is, or take the inspiration and modify it in some way. Give us a link to your website or blog and we’ll be sure to give you credit! Email inspiration@writemarketdesign.com or post your suggestion in the comment section below!

Here’s today’s inspiration: “Easy reading is damn hard writing.”

GS - book with flowers

Laura

__________________

We welcome and encourage your thoughtful, courteous comments below.

__________________Anatomy of a Book Launch

If you’re getting ready to launch your book and would like help to put together a successful event, download my free special report: Anatomy of a Book Launch. Then CALL me at 602.518.5376 to schedule your complimentary 15-minute consultation. It’s never too early to begin planning!

__________________

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SUNDAY INSPIRATIONS: Writing’s about enriching the lives of those who will read you…

Sunday Inspirations. Send us your favorite quote, image, poem, idea … anything that has been helpful or inspirational to your writing process. If we love it, we may use it as is, or take the inspiration and modify it in some way. Give us a link to your website or blog and we’ll be sure to give you credit! Email inspiration@writemarketdesign.com or post your suggestion in the comment section below!

Here’s today’s inspiration: “Writing isn’t about making money, getting famous, getting dates, getting laid, or making friends. In the end, it’s about enriching the lives of those who will read your work, and enriching your own life, as well. It’s about getting up, getting well, and getting over. Getting happy, okay? Getting happy.”

reading - king

Laura

__________________

We welcome and encourage your thoughtful, courteous comments below.

__________________Anatomy of a Book Launch

If you’re getting ready to launch your book and would like help to put together a successful event, download my free special report: Anatomy of a Book Launch. Then CALL me at 602.518.5376 to schedule your complimentary 15-minute consultation. It’s never too early to begin planning!

__________________

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SUNDAY INSPIRATIONS: Find the reason that commands you to write…

Sunday Inspirations. Send us your favorite quote, image, poem, idea … anything that has been helpful or inspirational to your writing process. If we love it, we may use it as is, or take the inspiration and modify it in some way. Give us a link to your website or blog and we’ll be sure to give you credit! Email inspiration@writemarketdesign.com or post your suggestion in the comment section below!

Here’s today’s inspiration: Find out the reason that commands you to write; see whether it has spread its roots into the very depth of your heart; confess to yourself you would have to die if you were forbidden to write.

open book on a cloud

Laura

__________________

We welcome and encourage your thoughtful, courteous comments below.

__________________Anatomy of a Book Launch

If you’re getting ready to launch your book and would like help to put together a successful event, download my free special report: Anatomy of a Book Launch. Then CALL me at 602.518.5376 to schedule your complimentary 15-minute consultation. It’s never too early to begin planning!

__________________

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SUNDAY INSPIRATIONS: Fiction is more interesting…

Sunday Inspirations. Send us your favorite quote, image, poem, idea … anything that has been helpful or inspirational to your writing process. If we love it, we may use it as is, or take the inspiration and modify it in some way. Give us a link to your website or blog and we’ll be sure to give you credit! Email inspiration@writemarketdesign.com or post your suggestion in the comment section below!

Here’s today’s inspiration: The reason that fiction is more interesting than any other form of literature, to those who really like to study people, is that in fiction the author can really tell the truth without humiliating himself.

fiction most interesting

Laura

__________________

We welcome and encourage your thoughtful, courteous comments below.

__________________Anatomy of a Book Launch

If you’re getting ready to launch your book and would like help to put together a successful event, download my free special report: Anatomy of a Book Launch. Then CALL me at 602.518.5376 to schedule your complimentary 15-minute consultation. It’s never too early to begin planning!

__________________

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SUNDAY INSPIRATIONS: I love the swirl and swing of words…

Sunday Inspirations. Send us your favorite quote, image, poem, idea … anything that has been helpful or inspirational to your writing process. If we love it, we may use it as is, or take the inspiration and modify it in some way. Give us a link to your website or blog and we’ll be sure to give you credit! Email inspiration@writemarketdesign.com or post your suggestion in the comment section below!

Here’s today’s inspiration: “I love writing. I love the swirl and swing of words as they tangle with human emotions.”

michener - swirl of words

Laura

__________________

We welcome and encourage your thoughtful, courteous comments below.

__________________Anatomy of a Book Launch

If you’re getting ready to launch your book and would like help to put together a successful event, download my free special report: Anatomy of a Book Launch. Then CALL me at 602.518.5376 to schedule your complimentary 15-minute consultation. It’s never too early to begin planning!

__________________

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SUNDAY INSPIRATIONS: Books break the shackles of time…

Sunday Inspirations. Send us your favorite quote, image, poem, idea … anything that has been helpful or inspirational to your writing process. If we love it, we may use it as is, or take the inspiration and modify it in some way. Give us a link to your website or blog and we’ll be sure to give you credit! Email inspiration@writemarketdesign.com or post your suggestion in the comment section below!

Here’s today’s inspiration: “Writing is perhaps the greatest of human inventions, binding together
people, citizens of distant epochs, who never knew one another. Books break the shackles of time ― proof that humans can work magic.”

Carl Sagan

Laura

__________________

We welcome and encourage your thoughtful, courteous comments below.

__________________Anatomy of a Book Launch

If you’re getting ready to launch your book and would like help to put together a successful event, download my free special report: Anatomy of a Book Launch. Then CALL me at 602.518.5376 to schedule your complimentary 15-minute consultation. It’s never too early to begin planning!

__________________

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Is YOUR book newsworthy?

Continuing our PR theme…

Virtually every author thinks his or her book is fantastic. The reality is that most aren’t – especially (and unfortunately) most self-published books. Authors have great intentions, but they often lack skill and fail to recruit others to fill their gaps. Things like poor spelling, ridiculous grammar mistakes, meandering storylines, absent editing, and amateur cover designs are a handful of the most egregious sins that first-time self-publishing authors commit.

Person read newspaper

That’s not the worst part, though. The worst part is that they so often let their egos get in the way, refusing to even ask for input or advice until they’ve spent boatloads of money and effort, only to find they’ve created a mediocre book. I am a publishing consultant by trade, but I make it a practice not to offer advice unless asked. Many a self-published author has proudly given or shown me a book that I would never recommend, let alone purchase.

This may challenge you a bit, but I’m not willing to sugar-coat things just to make you feel better. That won’t do you any good. Here’s the straight scoop: newsworthy books are good books — usually REALLY good books. Newsworthy books give people — the media, in particular — reasons to talk about them. Newsworthy books won’t sell themselves, but they will lend themselves to word-of-mouth and interviews and retweets.

Here are some questions that may help you discover whether you’ve written a newsworthy book:

NONFICTION BOOKS

  • Is your book the first to point out a trend or raise an issue?
  • Do you have a unique approach for a well-covered subject?
  • Does your book raise thought-provoking questions on an important topic?
  • Does your book offer a behind-the-scenes look at a specific industry, celebrity, organization, or company that would interest the general public?
  • Is your book controversial, extreme, avant-garde, politically incorrect, and/or scandalous?
  • Does your book offer step-by-step instructions to solve a vexing problem?
  • Does your book inspire its readers to make sweeping life changes?
  • Does your book offer commentary on
    and/or a tie-in to an­other popular book/ movie/ TV show?

FICTION BOOKS

  • Is yours just another dog story, or is it about a family of ferrets?
  • Are the main characters rich and powerful, or people everyone can relate to, like a school teacher and a truck driver?
  • Do your characters follow traditional gender roles, or is the school teacher male and the truck driver female?
  • Is your book set in present-day America, or is it set in 1950s Havana, Cuba?
  • Do you write about real places, companies, universities, and religions — or go the safe route and fictionalize everything?
  • Is your book overburdened with lots of explanations, or do you use active verbs and descriptive nouns?
  • Are your characters ones bloggers or journalists will relate to?
  • Does your book inspire its readers to make sweeping life changes?
  • Does your book offer commentary on and/or a tie-in to another popular book/movie/TV show?

If you’re starting to realize that your book is less newsworthy than it could be, maybe it’s time for a rewrite.

Here’s to making your book newsworthy!

Laura (AKA Marcie Brock)

__________________

We welcome and encourage your thoughtful, courteous comments below.

__________________COVER

Want to learn lots more about launching a successful media campaign to help you build your author platform? Book your complimentary 20-minute consultation (phone or Skype). Or get my comprehensive book, The Author’s Media Tool Kit today!

602.518.5376 or phxazlaura on Skype

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SUNDAY INSPIRATIONS: Stories are good lies…

Sunday Inspirations. Send us your favorite quote, image, poem, idea … anything that has been helpful or inspirational to your writing process. If we love it, we may use it as is, or take the inspiration and modify it in some way. Give us a link to your website or blog and we’ll be sure to give you credit! Email inspiration@writemarketdesign.com or post your suggestion in the comment section below!

Here’s today’s inspiration: “Stories may well be lies, but they are good lies that say true things, and which can sometimes pay the rent.”

Stories are good lies

Laura

__________________

We welcome and encourage your thoughtful, courteous comments below.

__________________Anatomy of a Book Launch

If you’re getting ready to launch your book and would like help to put together a successful event, download my free special report: Anatomy of a Book Launch. Then CALL me at 602.518.5376 to schedule your complimentary 15-minute consultation. It’s never too early to begin planning!

__________________

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Mistakes to avoid when starting a PR campaign

We’ve been spending some time these last couple weeks discussing PR and how to make it work for you.

PR involves telling the STORY of your book and creating RELATIONSHIPS with those who will share it

12 tips for a successful PR campaign

Many first-time authors make marketing blunders that cost them sales. While publicity and marketing are different sides of the same coin — getting out the word about your book — the mistakes and successes with each often overlap. If you are a new author about to ignite your first PR campaign, here are a few mistakes to avoid:

  • Waiting too long to start planning your PR campaignoops
  • Embarking on a PR campaign without a plan
  • Lacking the necessary confidence in yourself or your books
  • Having a fear of or aversion to self-promotion
  • Letting your discomfort dissuade you from approaching the media
  • Thinking you can do it all yourself
  • Believing PR isn’t that important
  • Assuming your publisher — if you have one — will do all the heavy PR lifting
  • Thinking too small
  • Failing to budget
  • Assuming it won’t take much work to drum up media interest in your books
  • Thinking that the reasons readers buy a particular book are the same things that make it newsworthy
  • Making one tiny unsuccessful stab at PR and quitting because “It just doesn’t work.”

Here’s to implementing YOUR successful PR campaign!

Laura (AKA Marcie Brock)

__________________

We welcome and encourage your thoughtful, courteous comments below.

__________________COVER

Want to learn lots more about launching a successful media campaign to help you build your author platform? Book your complimentary 20-minute consultation (phone or Skype). Or get my comprehensive book, The Author’s Media Tool Kit today!

602.518.5376 or phxazlaura on Skype

__________________

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Author Blog Challenge 2015 – Starting Sept. 13 – Register Now!

In May 2013, I took over a small Phoenix-area Meetup group, called EPublishing and Online Book Promotion, from a prior organizer who had held about six meetings at a local coffee shop. Taking over as a Meetup organizer is much different than actually hosting Meetups, so the poor group languished, untouched and unmet, for about seven months. When I was finally ready to start holding meetings, I changed the name to Phoenix Publishing & Book Promotion and I added some pizzazz to our Meetup page.

500

When I got around to holding meetings in January 2014, attendance was paltry at first – with just four people (including me!) at the meeting. That was then. Over the last two years, we’ve held nearly 60 Meetups, meeting twice a month for seminars on specific topics related to publishing and/or book promotion. We also hold a networking-only meeting once every other month, where members just come and share ideas and ask and answer questions about their writing and publishing experiences. And as a result, our membership has grown and grown – and we’re about to hit 500 members!

To celebrate our success, we’ve got a couple of events coming up. One is a party on Sept. 19 at the Phoenix City Grille. If you’re in the Phoenix area and want to join us, just make sure to RSVP.

FB Banner sm

The other big thing we’re doing is sponsoring another Author Blog Challenge. Since we’re celebrating 500 Meetup members, we’ll use a factor of 500, meaning this challenge will run for 5 weeks (35 days). If you’ve been thinking about starting a blog, this is the perfect time to launch one. If you’ve got a blog that’s been left unattended for some time, this is a great opportunity to give it a word transfusion. If you’d just like to meet other great authors from around the globe – yes, we welcome authors of any genre and skill level, published or just thinking about it, ebook or printed book, well known and with less exposure, from any location – this is the best chance to make such acquaintances.

nanowrimo for blogging

We started the Author Blog Challenge back in 2012. That first Challenge drew 90+ authors from 14 countries. I’d love to supersede both those numbers this time! So if you’re an author or aspiring author who fancies him/herself a blogger, get yourself registered today! The Challenge will get underway on Sunday, September 13th. If you know other authors who would find our challenge interesting/useful, please share the info and invite them to sign up, too.

The goal is to post on your blog for 35 days in a row. I’m not going to kid you – participation in this Challenge will require some dedication on your part. Those who manage to post all 35 days will be entered to win a $50 gift certificate to the bookstore of their choice. However, even if you miss the 35-day mark, you will still benefit via: great exposure for your blog (and book), getting in some additional writing practice, and meeting other awesome fellow writers. All told, it’s a win-win-win.

Everyone who registers will receive a complimentary copy of my special report, “138 Tips to Help You Blog Like a Pro.”

You can write on the subjects of your choice, or follow our DAILY PROMPTS – all of which will be topics related to writing, publishing, and/or book marketing.

Just to give our participants even more incentive to write, we’ll be offering a Giveaway of the Day. We’re accepting donations from participants (there’s a space on the registration form to describe your donation). It could be an ebook, short story, poem, special report, piece of art – anything you can give away digitally. Each day’s participants will be entered into a drawing to win that day’s prize.

One writer I know asked if posting every day wouldn’t aggravate her subscribers. I thought that was an interesting question. While I can’t say for sure, I doubt it. For one thing, it’s temporary. Secondly, TELL your subscribers you’re participating in the Author Blog Challenge so they understand why you’re suddenly posting a lot more often than usual. Third, your subscribers subscribe because they like what you write! Every time I’ve participated in a blog challenge, I’ve added double-digits, in terms of subscribers.

Here’s the thing: participating in the Author Blog Challenge will benefit you. Really. It will:

  1. Improve your traffic
  2. Increase your subscribers
  3. Make you a part of a supportive community
  4. Give you the opportunity to make great new friends and connections

I hope you’ll join us!

Laura (AKA Marcie Brock)

__________________

We welcome and encourage your thoughtful, courteous comments below.

__________________COVER

Want to learn lots more about launching a successful media campaign to help you build your author platform? Get my comprehensive book, The Author’s Media Tool Kit today!

__________________

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SUNDAY INSPIRATIONS: Write what should not be forgotten

Sunday Inspirations. Send us your favorite quote, image, poem, idea … anything that has been helpful or inspirational to your writing process. If we love it, we may use it as is, or take the inspiration and modify it in some way. Give us a link to your website or blog and we’ll be sure to give you credit! Email inspiration@writemarketdesign.com or post your suggestion in the comment section below!

Here’s today’s inspiration: “Write what should not be forgotten.”

Vintage desctop background

Laura

__________________

We welcome and encourage your thoughtful, courteous comments below.

__________________Anatomy of a Book Launch

If you’re getting ready to launch your book and would like help to put together a successful event, download my free special report: Anatomy of a Book Launch. Then CALL me at 602.518.5376 to schedule your complimentary 15-minute consultation. It’s never too early to begin planning!

__________________

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