Archive for February 14th, 2013

27 ways to tell your readers you love them

Valentine’s Day isn’t just for lovers. It’s the perfect opportunity to tell your readers you love them. If  your book’s still in progresslove my reader and you don’t have readers yet, perhaps these suggestions will get your creative book marketing juices flowing for ways to connect with you readers once you publish your book or eBook.

As always, we love your feedback, so if you’ve got other ideas or suggestions, please share them in the comments section below!

  1. Share their fan mail on your Facebook page.
  2. Hold a Tweet Chat so you can get to know them better.
  3. Make a video to tell them what you’re working on next.
  4. Write blog posts they’ll love – even if they’re not necessarily things you love writing about.
  5. Find a promo product tie-in and give them away wherever you go.
  6. Use Rafflecopter to give books away.
  7. Do readings at your local bookstore and library – even if it’s a pain in the ass to arrange them.
  8. Share photos of your writing space/process on Pinterest.
  9. Create discounts so they can share your books with their friends.
  10. Reply to every comment on your blog, Facebook, Twitter, Pinterest, etc.
  11. Find out the causes they value – and get involved.
  12. You know who they are, so go where they are – street fairs, quilt shows, NASCAR, university quads, airports, dog shows…
  13. Ask them their favorite parts of your book – and create a Tumblr account to share them.
  14. Make a video of yourself doing a reading.
  15. Use Rafflecopter to give eBooks away.
  16. Share single chapters of your book on CDs or Minibüks.
  17. Hold a teleconference where your fans can ask you questions.
  18. Write thank you notes to those whose addresses you have.
  19. Use Authorgraph or Autography to sign eBooks.
  20. Do a Q&A with your readers via your Facebook page.
  21. Ask their input on your next book.
  22. Attend book fairs and speak or sign books.
  23. Host a webinar featuring fellow authors or guests on your topic.
  24. Share daily quotes on LinkedIn.
  25. Ask your readers/fans to name themselves (a la Parrotheads, Dittoheads, Cheeseheads, TroubleMakers, Trekkies).
  26. Create a forum for your readers/fans on your website.
  27. Offer to pay the shipping on your books for a week.

To a love of reading  and readers!



We welcome and encourage your thoughtful, courteous comments below.

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